Tuesday, July 28, 2015

Humor Helps Promote Medical Campus In Pickerington




The Project
Drive online awareness for OhioHealth's new Pickerington Medical Campus opening in June, 2015 


The Creative- Any Closer And We'd Be In Your Backyard.
  • (2) 15 second short form videos to use for social media to drive call to action
  • (2) 45 second short form videos to provide additional messaging details with a call to action to watch the long form motion graphic video
  • (1) 90 second comprehensive motion graphic video that touches on all messaging points
"We knew that if we made the campaign funny more people would share it with their social networks," said Vitals Chief Creative Director Chris Kost.  
"We were really glad when the OhioHealth marketing team approved our creative because it was a different direction for them," said Katie Moorehead Vital's Production Manager.  
 View The Campaign Here
View Campaign Here

The Distribution- Paid & Organic

45 Day Campaign
  • Press Releases
  • Email Marketing
  • Facebook 
  • Twitter
  • Website
  • Youtube
  • Youtube - Preroll Ads 
  • Pandora Radio Ads

Give me a call to find out how Vital can help you with your next video campaign.

Jason Clayton
Chief Marketing Officer
jclayton@vitalcompanies.com
o  614.294.1306
m 614.270.5100

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